Leveraging Social Media for Small Business Marketing

by Herb on August 2, 2012

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Overview of Social Media Networks for Arkansas Small Businessessocial media marketing tips for small businesses

One of the best things about having student interns is that you can get them to do the work you have wanted to do but just haven’t had time to get around to.  Ms. Cierra Lee, a marketing major from the ASU College of Business joined us during the spring 2012 semester to learn more about social media marketing.  One of her tasks was to prepare a “handout” for our small business friends that provided an overview of the different social media networks and how to decide which ones would be best for their company.  Ms. Lee exceeded all expectations with “S is For Social Media” a White Paper on “How to Leverage Social Media for Business Marketing”.  Cierra compacts hours of research into 17 easy to read pages that every small business marketer will want to put on their virtual bookshelves.

Herb Lawrence ASU Small Businessby Herb Lawrence, ASU Small Business and Technology Development Center …Helping Small Businesses Grow Online from the Delta to the Ozarks

Can Social Media Really Help My Business?

Cierra Lee, Social Media Intern for the ASU SBTDC answers this question in her latest white paper…S is For Social Media prepared exclusively for the Astate Small Business and Technology Development Center.  Her response to that question is:

“Why, yes it certainly can!  Marketing to your customer base on social media networks increasessocial media marketing assistance, how to use social media your viral presence and establishes relationships with consumers making your business more likely to not only be found, but shared with other prospects who otherwise may never known that you could meet their needs”.

Download this great White Paper and learn how the different social sites can grow your business!  Thanks Cierra for all your hard work last spring!  You are missed!

Want to learn more about leveraging social media for your small business?  Our consultants, Laura Miller and Robert Bahn, have years of experience working with start-up and existing businesses on a wide variety of topics, including marketing.  To find out more about how you can leverage our FREE and confidential consulting assistance see our ASU Small Business Website.

The ASU SBTDC also offers a wide variety of training workshops throughout our region of Arkansas covering topics including social media marketing, online marketing and more.  See our ASU Small Business Training Calendar and grab a seat today.

Learn more about the ASU Small Business and Technology Development Center and our assistance programs:



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